General Laborer - Billboard Installer

Company: Lamar Advertising Company
Location: Roanoke
Posted on: November 1, 2025

Job Description:

Would you like to see a different part of your city every day from a bird’s eye view? Our Lamar office in Roanoke, Virginia is now hiring a new Operations crew member to help us bring outdoor advertising campaigns to life for brands in Roanoke, VA and surrounding areas. This job is action-packed, and we provide all the training and equipment to start your career in the outdoor advertising industry. The purpose of this position is to install and maintain billboards, including the installation of advertisements, maintenance of structures, and the upkeep of billboard cosmetics. This position most often works as part of an installation crew. A CDL is highly preferred for this position. Why Lamar? Lamar Advertising has been named as a “Best Company to Work For” in U.S. News & World Report’s annual ranking. Check out these videos to learn more about Lamar: About Us Our Relationships Giving Back Program What you can expect from us: A Monday-Friday work schedule An hourly range of $19 - $20 / hour dependent on relevant experience and qualifications 120 hours of paid time off (PTO) that increases with tenure 12 paid company holidays, including President's day and Juneteenth A comprehensive 6 week training program Career advancement opportunities Ongoing professional development and internal leadership programs to maximize your career potential Multiple medical plan options and health savings account Hospital, Critical Illness, and Accident coverage Short & long-term disability and paid parental leave Employee Stock purchase plan 401k plan with company match Wellness program incentives such as medical plan premium holidays and HSA contributions What we are looking for in YOU: Good communication skills. Ability to speak and read English fluently Must be willing to work and get along well with others Basic computer skills including Internet navigation and Microsoft Word & Excel Ability to comply with Lamar safety standards while performing work Ability to work from ladders and to carry a ladder and/or other tools to the worksite from vehicle Working knowledge of electrical skills and techniques Working knowledge of fabrication skills and techniques Skill in reading technical documents, such as blueprints and diagrams General knowledge of Lamar, Department of Transportation (DOT), and Occupational Safety and Health Administration (OSHA) safety regulations Ability to safely use construction equipment, in regards to the construction and maintenance of outdoor structures Ability to climb heights and work at heights above ground safely Ability to document installations, through photographs and written logs Skill in the practical applications of mathematics, in relation to construction and operations tasks Skill in setting priorities which accurately reflect the relative importance of job responsibilities Education and experience: A high school diploma or equivalent is required A valid driver’s license is required Ability to complete OSHA 10-hour Construction course required Preferred certifications, depending on location need: CDL/Non-CDL, Crane, Signal, Rigging, or LDD Previous experience working at heights up to 200 ft. above ground preferred Or some equivalent combination of education and experience Please note: Upon submitting your application, you will be asked to complete an 8-15 minute personality assessment. This assessment compares your professional soft skills to the skills required for success in this role. Please answer honestly; this is not a test! Not completing this assessment could result in disqualification from consideration for this position. Candidates with a disability in need of an accommodation to fulfill our application requirements should email recruiting@lamar.com . A day in the life: Installing and maintaining all Billboards Installing and maintaining all Billboards Remove and hang flexes, remove and hang vinyl’s, cut and prepare flexes and vinyl’s for installation, cut, prepare and install copy on Tri-Visions Maintain structures-repairs include but not limited to: tightening bolts, painting steel structures, repairing trim and various parts of the sign face and structure, change light bulbs as needed, paint structures, assemble structures and faces when required. Building and installing extensions, cutting brush/weeds, conduct storm damage repairs, minor electrical repairs, and sweeping/cleaning workshop area. Use power/manual tools, must adhere to all safety regulations. Attend safety meetings as required. Maintain operation vehicles; maintain tools, equipment and machinery. Responsible for taking completion photos for proof of performance. Physical Demands and Work Environment: The primary work environment for this position is outdoors, requiring the ability to work in adverse weather conditions and climb to heights up to 200 ft. The physical demands for this position include heavy lifting (up to 100 pounds), extensive bending, pushing, reaching, seeing (with a focus on reading, color distinction, acuity, depth perception, and peripheral vision), sitting less than 50% of the time, standing, stooping, talking, turning, walking, driving, and climbing Nights spent away from home traveling are less than 10% On-call shifts may be required Who we are: Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in the world. With over 351,000 displays across the United States and Canada, Lamar is dedicated to helping both local businesses and national brands reach broad audiences every day. We provide ad space through: Billboards Interstate logos Handpainted murals Transportation and airports The largest network of digital billboards in the United States We live by the Golden Rule, and we operate with honesty and integrity in every aspect of our business. We are open with our employees, transparent with our customers, and loyal to the communities in which we serve. While Lamar is a large company, each office has its own culture and family atmosphere, making employees feel connected both locally and nationally. We are committed to sustainable and environmentally friendly business practices and use a number of innovative strategies to reduce our environmental impact. We are actively working to reduce our annual greenhouse gas emissions and are projecting a 70% decrease by 2026 as a result of our efforts. Lamar is an EEO/AA employer including Individuals with Disabilities, Protected Veterans, and any other State or Federally protected characteristic. Please note: Lamar Advertising does not sponsor or take over sponsorship of a work visa. Only candidates with U.S. work authorization not requiring sponsorship will be considered for employment. SMS and Email Communications: By providing your contact information and submitting this form, you agree to receive email and SMS communications from Lamar Advertising Company regarding job opportunities, hiring events, and career-related updates. Message and data rates may apply. You can opt out at any time by emailing recruiting@lamar.com or replying 'STOP' to text messages. Your information will be processed in accordance with our privacy policy . Disability Self-Identification: When applying for a job with Lamar, you will be asked to voluntarily self-identify whether you have a disability. Please take a moment to watch this video for clarification on why we're asking for this information! California Resident Disclaimer: California Residents - Lamar collects personal information in the ordinary course of considering job applicants. This information may include, for example, name, address, phone number and other contact information, employment history and reference contact information, and any other information provided by an applicant to Lamar. By submitting an application, you consent to the use or sharing of this personal information solely for the purpose of consideration for employment by Lamar. Lamar will not sell this information. Reg54ID Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

Keywords: Lamar Advertising Company, Roanoke , General Laborer - Billboard Installer, Construction , Roanoke, Virginia